Leonay Electrical
The goal…
Get office and trade staff
Who are employed by Leonay Electrical
To be successful in all aspects of their role
By transforming everything from induction to policies and procedures from being a boring overwhelm to snappy and oh-so-simple.
Extending the Leonay Electrical brand voice consistently across digital and print humanised the business to the external market. Internally, by genuinely ‘speaking’ to staff, it transformed the efficacy of internal business documentation by bridging the gap between the complexities of compliance and its everyday practical implementation.